About Us


We believe fashion is one of the truest ways to express one's identity and at Options, we give people the means to do just that. From fashion delivered easily and efficiently to your door step, to the award-winning content we create on The Way of Us, Options is thinking big and innovating every day to provide affordable high-end fashion.


Our vision is to be the most loved and influential fashion destination in Botswana. This motivates us to create fantastic products and customer experiences for our community of shoppers. Our intention is to give our customers the confidence to be who they want to be through everything we do.


If you’re looking for the finest fashion to complete your wardrobe, you’ll find it here. We’re a multichannel platform, accessible on web, Facebook, Instagram and nationwide stores.


Options store is a home for people who love fashion. Our customers are ambitious, youthful, and fashion conscious. They know that fashion products available at Options communicate their identity and take care in making a statement through their style, whatever that might be. That’s the motivation which always influences them to come to Options for their shopping.

You never have to worry about making your all-important purchases, and should you be unhappy with what you’ve bought, you can gladly return it for up to 7 days at no cost to you.